On 6 April 2023 UK time, the UK e-cigarette Industry Association (UKVIA) announced that VOOPOO, the world's most popular open format brand, has become an official member of UKVIA as Member 102.

 As the country’s leading forum for supporting, developing and promoting the £1bn vaping industry, the UK Vaping Industry Association (UKVIA) is spearheading the seismic marketing shift from smoking to vaping.

As the best-selling open vape brand in the UK, VOOPOO has been strongly supported by the UK Vape Industry Association and popular among vape enthusiasts in the UK since its introduction into the UK market. With VOOPOO officially becoming a member of UKVIA, VOOPOO will continue to work with UKVIA to deliver public health benefits and maximize the value of atomized electronics to positively impact the world through vaping products.